No new SDK to learn, no auth handshake, no widget hosting to manage. Add the tag, supply your agent ID, and the chatbot loads on every page.
Pass user ID, account info, page context. The agent's system instructions reflect who the user is and what they're looking at.
Tool calls hit your CRM, your billing, your knowledge base. Same agent, same call. Customer doesn't bounce between tabs.
Theme it. Brand it. Drop it under your domain. The chatbot looks like part of your product, not a third-party widget.
Wired into DocSearch on your knowledge base. Cited responses, not hallucinations, even for niche product questions.
Configurable escalation rules. Hand the conversation to a human, with full transcript and context attached.
The same agent powers your widget and your phone line. Build once, deploy across channels.